jhonyg.com https://jhonyg.com/ digital communications strategist Wed, 23 Nov 2022 02:20:14 +0000 en-US hourly 1 https://wordpress.org/?v=6.5 Is a Curse to Blame for Argentina’s World Cup Woes? https://jhonyg.com/2022/11/22/is-argentina-cursed-at-the-world-cup/ https://jhonyg.com/2022/11/22/is-argentina-cursed-at-the-world-cup/#respond Tue, 22 Nov 2022 20:34:38 +0000 https://jhonyg.com/?p=1051 Are Argentina's World Cup woes the result of a curse? La última copa (The Last Cup) from NPR explores this storyline as part of series of podcast episodes focused on Messi's rise to stardom.

The post Is a Curse to Blame for Argentina’s World Cup Woes? appeared first on jhonyg.com.

]]>
Saudi Arabia stunned the world this morning with a 2-1 victory over a heavily favored Argentina team led by Lionel Messi—an inimitable talent considered by many to be the greatest player in the world. But don’t tell Saudi Arabia that!

Shocking and disastrous, as a way to describe today’s result, would be an understatement when you consider the weight of the mission at hand for Messi and the Albiceleste. The expectations couldn’t be higher in representing a fútbol-obsessed country while living under the omnipresent shadow of Argentine soccer god Diego Armando Maradona.

But what if Argentina’s struggles aren’t the result of Messi’s gameplay but rather a curse stemming from a broken promise after Argentina’s ’86 World Cup victory?

It’s inexplicable that soccer’s brightest star and highest talent continues to struggle on the biggest stage, so let us turn to the supernatural! The following story comes courtesy of a Messi-focused NPR podcast I’ve been listening to in the leadup to the World Cup called “La última copa” or “The Last Cup”:

According to the myth, the players went to visit the Virgin of Copacabana in Tilcara and asked for a blessing. They allegedly made a promise to return to the Virgin and thank her if they won the World Cup title that year. They won, but the promise was ultimately not fulfilled.

https://www.npr.org/2022/11/07/1134750285/argentina-world-cup-curse

I’m sharing this bit of Argentine soccer mythology because it’s an entertaining proposition and, more importantly, to help spread awareness about the podcast.

As for Messi and today’s result, there are still two more group-stage games at the minimum. If the prophecy of the soccer gods is to be fulfilled, today’s loss is merely setting us up for a more incredible closing chapter to his illustrious career.

If not, Argentina may want to really consider sending the ’86 players back to complete their promise.

The post Is a Curse to Blame for Argentina’s World Cup Woes? appeared first on jhonyg.com.

]]>
https://jhonyg.com/2022/11/22/is-argentina-cursed-at-the-world-cup/feed/ 0
Nike Announces NFT Platform dotSwoosh https://jhonyg.com/2022/11/17/nike-announces-nft-platform-dotswoosh/ https://jhonyg.com/2022/11/17/nike-announces-nft-platform-dotswoosh/#respond Thu, 17 Nov 2022 03:22:26 +0000 https://jhonyg.com/?p=64 In the latest Web3 news, Nike unveiled dotSwoosh—the brand’s take on an NFT platform that looks to leverage they avid fan base with benefits that are yet to fully be defined, but with some exciting possibilities like: revenue-sharing on community sourced designs and physical shoes that go hand-in-hand with digital counterparts. [It’s] . . . […]

The post Nike Announces NFT Platform dotSwoosh appeared first on jhonyg.com.

]]>
In the latest Web3 news, Nike unveiled dotSwoosh—the brand’s take on an NFT platform that looks to leverage they avid fan base with benefits that are yet to fully be defined, but with some exciting possibilities like: revenue-sharing on community sourced designs and physical shoes that go hand-in-hand with digital counterparts.

[It’s] . . . a shoe, but something that leads you to access to the preorder of a physical shoe that comes in several months, or a virtual shoe that one day opens access to a token gated community of Nike designs so you can vote on [future] colorways for physical shoes.” 

RON FARIS, HEAD OF NIKE’S NEW VIRTUAL STUDIOS DIVISION

Super curious to see how this plays out in terms of adoption for sneaker heads, regular consumers, and resellers. 

The post Nike Announces NFT Platform dotSwoosh appeared first on jhonyg.com.

]]>
https://jhonyg.com/2022/11/17/nike-announces-nft-platform-dotswoosh/feed/ 0
Hot Wheels Teams Up with Paul George to Bring the Sneaker Heat https://jhonyg.com/2022/11/15/hot-wheels-teamed-up-with-paul-george-for-sneaker-release/ Tue, 15 Nov 2022 20:18:00 +0000 https://jhonyg.com/?p=1018 Count it! This is the kind of crossover that I’m pumped to share: Hot Wheels teamed up with Paul George and Nike for the upcoming release of the PG6 shoes. Inspired by PG’s love of muscle cars and complete with flaming swoosh logos and checkered patterns, this sneaker is fully designed with the challenger spirit […]

The post Hot Wheels Teams Up with Paul George to Bring the Sneaker Heat appeared first on jhonyg.com.

]]>
Count it! This is the kind of crossover that I’m pumped to share: Hot Wheels teamed up with Paul George and Nike for the upcoming release of the PG6 shoes.

Inspired by PG’s love of muscle cars and complete with flaming swoosh logos and checkered patterns, this sneaker is fully designed with the challenger spirit in mind.

To accompany the release of the shoe on 11/23 on nike.com, Mattel Creations will also be releasing a matching Circle Tracker.

Being a huge #NBA fan, I love it when things I’m passionate about and my work come together.

#MattelProud


Check out PG’s Hot Wheel’s branded ride.

The Hot Wheels Circle Tracker.

A closer look at the kicks.

The post Hot Wheels Teams Up with Paul George to Bring the Sneaker Heat appeared first on jhonyg.com.

]]>
HBO’s House of the Dragon Premiere Draws Nearly 10M Viewers https://jhonyg.com/2022/08/25/hbos-house-of-the-dragon-premiere-draws-nearly-10m-viewers/ https://jhonyg.com/2022/08/25/hbos-house-of-the-dragon-premiere-draws-nearly-10m-viewers/#respond Thu, 25 Aug 2022 06:14:30 +0000 https://jhonyg.com/?p=915 The wait was worth it! HBO’s newest Game of Thrones spinoff series, House of the Dragon, delivers in a way reminiscent of the original GOT and the viewership numbers and post-premiere reviews back it up. “It had everything that I thought we needed for a successful successor show. It had all of the intrigue around […]

The post HBO’s House of the Dragon Premiere Draws Nearly 10M Viewers appeared first on jhonyg.com.

]]>
The wait was worth it! HBO’s newest Game of Thrones spinoff series, House of the Dragon, delivers in a way reminiscent of the original GOT and the viewership numbers and post-premiere reviews back it up.

“It had everything that I thought we needed for a successful successor show. It had all of the intrigue around the Iron Throne. It had the great houses contending. It had dragons — a lot of dragons — and battles and betrayals.”

George R.R. Martin in an Interview with the New York Times

The post HBO’s House of the Dragon Premiere Draws Nearly 10M Viewers appeared first on jhonyg.com.

]]>
https://jhonyg.com/2022/08/25/hbos-house-of-the-dragon-premiere-draws-nearly-10m-viewers/feed/ 0
Mattel Wants Your Old Toys in New Playback Program https://jhonyg.com/2021/05/13/mattel-launches-new-playback-program/ https://jhonyg.com/2021/05/13/mattel-launches-new-playback-program/#respond Thu, 13 May 2021 00:00:35 +0000 https://jhonyg.com/?p=862 If you have a child at home, your place is probably full of toys meant to keep your little ones entertained. But what happens to all of those toys once your kids grow up and choose different toys to play with? Do you just throw out the toys? Sell them? Pass them down to younger […]

The post Mattel Wants Your Old Toys in New Playback Program appeared first on jhonyg.com.

]]>
If you have a child at home, your place is probably full of toys meant to keep your little ones entertained. But what happens to all of those toys once your kids grow up and choose different toys to play with?

Do you just throw out the toys? Sell them? Pass them down to younger sibling or cousin? Well, if none of these are an option for you and you want to reduce materials that end up in landfills, Mattel’s new Playback Program has an answer: just send them back to Mattel where they can be recycled and reused as part of new toys!

The new Playback program is designed to help recover and reuse material from Mattel toys that have served their purpose but have been outgrown. At launch, the program will accept old Barbie®, Matchbox® and MEGA® toys with more brands to follow in the future.

The new program supports the company’s goal to achieve 100% recycled, recyclable or bio-based plastic materials across all products and packaging by 2030.

Mattel

So if you have some extra Mattel toys laying around, why not pack them up and send them back so their life can be extended in new shapes and forms? You can find the instructions and print out a shipping label here.

The post Mattel Wants Your Old Toys in New Playback Program appeared first on jhonyg.com.

]]>
https://jhonyg.com/2021/05/13/mattel-launches-new-playback-program/feed/ 0